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What is Two-Way Texting? Can It Be Automated?

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Two-Way Texting Automated Texting

Two-Way Texting

Two-way texting is when an agent is enabled to interact with a customer over an SMS channel. Two-way texting can be between an agent and a customer, or can be automated.


Automated Texting

Conversation between a customer and an automated response system is possible within the SmartReach platform. Just as a customer can interact with an IVR, customers can interact and answer questions via SMS.

  • Most information can be exchanged via SMS, with the exception of personal health information (PHI) or PCI information.


SMS can be a very powerful channel in contacting customers and encouraging self-service.

Here are some common use cases for automated and customer-to-agent texting:

  • Customer service
  • Inbound SMS
  • Marketing
  • Account information (non-collection)
  • Reminders
  • First party collections
  • Two-way SMS
  • Third party collections (via toll-free numbers only)
automation texting

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Related Articles

  • What Is Involved in Getting a Toll-Free Number or Shortcode?
  • How Are SMS Messages Sent and Delivered?
  • What Are Best Practices for Toll-Free Number Texting?
  • How Does a Customer Opt-in (or Double Opt-In)?
LiveVox Fall 2023 Release

About SmartReach

SmartReach a next-generation contact center platform that powers more than 14 billion interactions a year. By seamlessly integrating omnichannel communications, CRM, AI, and WFO capabilities, the Company’s technology delivers an exceptional agent and customer experience while reducing compliance risk. With 20 years of cloud experience and expertise, LiveVox’s CCaaS 2.0 platform is at the forefront of cloud contact center innovation.



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